Betonit Product Packaging

Betonit has a number of tiling products which were rolled out to the market as they were developed. Having to unify the look of the product line was a good branding exercise for me. I decided to stick with 3 colors for each product: black & maroon (Betonit logo color) plus a third color to identify the product. There are still revisions scheduled to be made, but here's the general look of the labels.

Here are two more Betonit products which aren't part of the tiling series. The Sealcrete (waterproofing membrane) label was developed independently, before the tiling products were commissioned. The stone & concrete sealer on-the-other-hand will later be joined by other masonry products. It has the same 3-color treatment but has different graphic cues.

Packaging R&D Center

My first full-time job was as an in-house designer for DOST's (that's the Philippines' Department of Science & Technology) Packaging Research & Development Center. We had a small & tight team there, composed mainly of food technologists and engineers. We catered primarily to SME's and dealt directly with the company owners.

Turnover was relatively quick, and as a designer it was a good way to rack up samples for my portfolio. Below are some of my works from PRDC, done from 2001 to 2003.